We are a strategic communication group that works with sustainability.Who we are
In an increasingly complex world, we create clear communication and powerful strategies for the future. By combining strategy, communication and design with knowledge of global sustainability practices, we raise awareness and create engagement around important issues at all levels of society.What we do
We translate the language of governments, companies and organizations into messages that everyone can understand and act on.How we work
There is only one future and it is sustainable. That is not an opinion, it is a scientific fact. We are committed to help everyone contribute to this sustainable future. Everyone has important roles to play, but only by working together can we create good forces for a prosperous, equal and tolerant world.Who we work with
The Global Goals Design
A communication system for the United Nations Sustainable Development Goals (SDGs), understandable, recognizable and accessible to seven billion people around the world.
17 Sustainability Lessons for Leaders
Swedish business leaders joined forces to find a new type of sustainable leadership. We summarized their insights into 17 lessons that are now available as a free downloadable guide.
Greenhouse Gas Calculations
We are now offering greenhouse gas (GHG) calculations presented in designed reports. Useful as a tool for becoming a more sustainable business, and for talking about it.
Sustainability Focus 2020
We are excited to share this year’s Sustainability Focus (Hållbarhetsfokus 2020 in Swedish). It is the second issue of our annual report, identifying current sustainability challenges and trends that Swedish companies are facing.
The Climate Action Playbook
A guide for businesses and investors on how to go from Co2 targets to Climate Leadership
Världens Plan - The Global Goals Kids' Show
An online kids' show, teaching children about the Global Goals, what the grown-ups do to achieve them and what they can do to help.
The Nordic Report
Publication developed together with SustaiNordic and ArkDes, containing innovative examples of sustainable consumption and production initiatives in the Nordic region.
Communicating The Global Goals
Creating powerful communication material to help different initiatives to further promote the Global Goals.
Branding for nature's living infrastructure
New design for Ecosystem Services - equally visually attractive, practical to use and implement - together with Boverket, clarifying the invaluable benefits that nature provides in our cities and societies.
A Film For Equality
Communicating the value of diversity and inclusion to young people of all backgrounds and ages through a film. Developed for UNDP Sweden.
The Global Factory
A film for the Swedish branch of The International Chamber of Commerce, aiming to raise awareness of the benefits of free trade and the problems with an increasingly protective global market.
Welcome to the first ever The New Vision, a list of curated sustainability content brought to you every Friday. Articles, videos, podcasts, and websites on some the most interesting topics of the day. A digital cocktail to start your weekend, mixed with affection by the team at The New Division. https://lnkd.in/dJAFSSF
New year, new recruits! The New Division is growing. Editor and Copywriter Mimi Åkesson have joined the team together with Jenny Lantz Sustainability Business Strategist and Hanna Richter our Project Intern. Welcome to the team!
We’re in Davos! Looking forward to three full days at , #WEF20 , with full focus on climate leadership, the power of communication and the Global Goals. , #davos2020 , , #decadeofaction , , #climateleadership , , #globalgoals ,
We're turning 3! A huge THANK YOU to all of you who have contributed to our three years as a sustainability agency. We look forward to keep working for a better world together, until 2030 and beyond!
Health is a human right. Despite this, not all people living in Stockholm are entitled to medical care. Doctors of the World (Läkare i världen) is a non-profit human rights organization providing vulnerable people with medical care when society fails them. Everyone working in their clinic does so voluntarily. We helped creating their new campaign, aiming to raise money for them to be able to continue their invaluable work.
Support their cause here
Today, on September 24th, world leaders are gathering in New York for the SDG Summit to accelerate progress with the Global Goals. On the same day, we - together with Concord Sweden - launch the icon for Leave No One Behind, the most important commitment in the Global Goals.
In the Goals we promised to build a better future not just for most, but for all. Only when no one is left behind have we truly reached the Goals.
See more about the project here.
Den 18 september anordnas den sjätte upplagan av A Sustainable Tomorrows hållbarhets- och framtidskonferens i Helsingborg. Vår grundare Jakob Trollbäck finns i panelen som diskuterar årets tema "Ett hållbart näringsliv med nästa generation medarbetare, ledare och kunder i fokus".
Biljetter och information finns här
"Det är inte lätt att hitta sjutton färger som är unika och samtidigt ser bra ut tillsammans. Sedan skapade vi en logotyp som visar att alla målen hänger ihop, för det är ju ingen à la carte-meny. Målen måste lösas tillsammans."
The first issue of our annual report Sustainability Focus 2019 (in Swedish, Hållbarhetsfokus 2019) is now out, identifying sustainability challenges and trends that Swedish companies are facing in the next five years. Read the full report here.
Today, the Swedish Delegation for the 2030 Agenda presented its final report to the Deputy Prime Minister and Minister for Environment and Climate, Isabella Lövin. We were assigned to create a popular summary of the report, to be found here (in Swedish). Another example of how we transform important complex information into communication that is easier to understand.
See our new work together with the Stockholm Environmental Institute here, clarifying the connections and interactions between the 169 targets in the Global Goals.
Jakob wrote a piece for Aktuell Hållbarhet about Goal-washing and why the Global Goals targets are the best tools possible for companies and organizations to show how they really are sustainable. Read it here (in Swedish).
Lyssna på när Jakob Trollbäck gästade Navid Modiris podd ’Hur kan vi?’
We are always proud to have created the visual framework for , @TheGlobalGoals ,, but especially so on the , #UNDay ,. Happy 73rd birthday, , @UN ,! We look forward to keep working hard to create engagement around the 17 Goals in the years to come.
Tillsammans med Actinate och Malmö Stad har vi startat Tillsammans 2030, ett forum där kunskap, lärdomar och metoder kring genomförandet av Agenda 2030 delas. Det första webbinariet ägde rum den 14 september och finns nu tillgängligt på http://www.tillsammans2030.se . , #Tillsammans2030 ,
July 11th: Yesterday, Jakob spoke at the , @UN , during , #HLPF2018 , on how our communication system for the 169 targets can work as a tool to assess , @TheGlobalGoals , interactions and support integrated planning.
Regeringen har nu beslutat om Sveriges handlingsplan för genomförandet av #Globalamålen och #Agenda2030.
We are proud to present A Film for Equality, our latest work together with @UNDP_Sweden: A campaign film aiming to raise awareness about the Global Goals among teenagers and young adults in Sweden. See it here.
Lift off. We have a new website. Thanks to our developers, digital designers and friends at code and conspire for yet another great collaboration.
Read what major Swedish daily newspaper Dagens Nyheter wrote about us here (In Swedish, for DN subscribers).
Jacob talking about the Global Goals in CAP&Design.
We’re live! Tune in to hear experts in Colombia and Stockholm discuss the theme of this year’s , #worldenvironmentday , - biodiversity. , @JakobTrollback , is joining Louise Carlsson from , @WWF , for a full-day broadcast: https://lnkd.in/d2YitvF
Our report "Hållbarhetsfokus 2020" was featured in Swedish business newspaper "Dagen Industri" today, read it in Swedish here.
The Climate Action Playbook launched at World Economic Forum 2020
Today we launch a guide for businesses and investors together with Foresight Group on how to go from Co2 targets to Climate Leadership. Download and read it in PDF here.
Today our producer Therese was featured in the Swedish business newspaper 'Dagens Industri' on the Global Goals Kids' show.
Jakob has been nominated as the 11th most visionary, innovative and engaged Swedes over 60. Congrats Jakob, whether you like it or not!
Our CEO Jonas Borglin offers advice on why it pays to make finance sustainable and what finance companies need to do to be - and be seen as – behaving in a more sustainable way.
Today, Jakob is on stage with our friend Louise König at A Sustainable Tomorrow, talking about the importance of working long term with the Global Goals targets in order for us to transition into a sustainable future.
"A stable climate is a condition for all life, all business. You can try to save things from a burning house, but the best action is obviously to make sure that it doesn’t catch on fire." 5 min with our founder , @JakobTrollback , in , @TransformSays , .
Our work branding for nature's living infrastructure, clarifying the invaluable benefits that nature's ecosystem services provide in our cities and societies, is now out. Have a look.
Check out our new work for SustaiNordic: The Nordic Report, a publication featuring sixty innovative examples of sustainable production and consumption initiatives in the Nordic region.
Proud to have partnered with , #exponentialroadmap , to bring the important report “12 big ideas in 12 years” to life. Read the full version here: https://exponentialroadmap.org/12in12/ , @sthlmresilience , , @FutureEarth ,
We're turning 2! A huge THANK YOU to all of you who have contributed to our first two years as an agency. We look forward to keep working for a better world together, until 2030 and beyond! , #GlobalGoals , , #Thenewdiv ,
The official launch today as Denmark is leading the way, by introducing its own national GlobalGoals platform! Proud to have been involved & worked with fantastic folks at WorldsBestNews and developers codeandconspire ! Visit: http://www.verdensmaal.org
Over the last decade, natural disasters have affected more than 220 million people. We need to build sustainable and resilient cities to protect ourselves and preserve our planet. Today, we celebrate , #WorldCitiesDay , . Better City, Better Life. , @TheGlobalGoals , Goal 11
Gudrun Schyman meddelade i dagarna att hon slutar som partiledare för Fi. Nu finns Hampus Linders dokumentär "Gudrun - konsten att vara människa", som vi skapat filmaffischen till, på SVT Play. Se den här.
If you happen to pass by the gift shop at the UN headquarters in New York, be sure to pick up one of our , #targetfinders , - the definitive guide to all the 169 targets, displayed in a pretty cool color wheel. If you live in Sweden, you can order it here: http://store.tnd.world/
July 16th: Tomorrow, we will launch the new communication system for the 169 targets of the , @TheGlobalGoals , at the , @UN ,. Our founder , @JakobTrollback , will speak alongside Swedish Minister for the Environment , @karolinaskog , and Deputy Secretary General of the UN , @AminaJMohammed ,. , #HLPF2018 ,
June 20: Yesterday, UNHCR reported that an all-time high of 68.5 million people, among them 25,4 refugees, were displaced as of the end of 2017. 53% of them are children. Today, on , #WorldRefugeeDay , we urge everyone to stand , #WithRefugees ,: http://ow.ly/wtg330kzVNm | Goal 10 , @TheGlobalGoals ,
We just launched our online store, where you can purchase various Global Goals related educational material.
June 5: "On World Environment Day, the message is simple: reject single-use plastic. Refuse what you can’t re-use. Together, we can chart a path to a cleaner, greener world." — Secretary-General, António Guterres | , @TheGlobalGoals , Goal 14&15 | , #BeatPlasticPollution , , #WorldEnvironmentDay ,
Jakob Trollbäck was interviewed by DI Weekend when he founded The New Division. Read it here (In Swedish, for DI subscribers).
Swedish media newspaper Resumé wrote about the launch of The New Division. Read the article here.